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Insights Strategy Creative
Julia Loewen
President
Julia is a junior majoring in Marketing. As President, she manages Penn State Prime’s consulting projects and develops workshops and interactive activities for Prime meetings. Outside of Prime, Julia is the Assistant Treasurer of her sorority, Zeta Tau Alpha, and a member of the Sapphire Academic Leadership Program. In addition, she is currently working as a Marketing and Events Intern for Penn State’s Small Business Development Center.
Megan Straley
Vice President
Megan is a junior majoring in Marketing with a minor in Supply Chain and IST. As Vice President, she manages and coordinates all speakers and helps prepare for Prime events such as Pitch with Hershey and the Branding Panel. Outside of Prime, Megan is involved in PGN and VALLEY magazine. She currently works for the Smeal Marketing Department social media accounts as an intern and is a TA for the Prime 497 course. This past summer, Megan worked at LevLane Advertising Agency.
Hailey Imbasciani
Professional Development
Hailey is a junior majoring in Marketing with a minor in International Business. As the Director of Professional Development, she creates weekly curriculum for Prime students, teaching them about Prime’s three pillars: Analytics, Strategy, and Creativity. She coordinates with industry professionals to plan mock cases, consulting projects, and networking events for Prime students. Outside of Prime, Hailey is the Director of Events for VALLEY Magazine, Public Relations chair for her sorority, and an active member of the Sapphire Leadership Academic Program. This past summer Hailey interned at Evoke Health, a Pharmaceutical marketing agency based out of Manhattan.
Breanna Panchari
Public Relations
Breanna is a junior majoring in Marketing with a minor in Digital Media Trends and Analytics. As the Public Relations Director, Breanna oversees member recruitment and retainment, promotes Prime events, and manages the Prime website. Outside of Prime, she is part of the marketing committee for WIB's PWPW Conference, a member of PSAMA, and a Dancer Relations committee member for THON.
Marilisa Cappello
Treasurer
Marilisa is a freshman majoring in Marketing. As Treasurer, she is in charge of all the finances related to Prime. Outside of Prime, she is a committee member for the Movin’ On Festival PROMO Team, an active member of the Sapphire Academic Leadership Academy, and a member of Women in Business.
Lauren Gempp
Secretary
Lauren is a junior majoring in Marketing with a minor in Economics. As Secretary, she is in charge of constructing and sending weekly member newsletter emails, taking executive board meeting minutes, and engaging Prime alumni through the alumni newsletter email. Lauren recently completed a Consumer Brand Management Co-Op with Johnson & Johnson. Outside of Prime, Lauren has served as THON Chair, Website Designer, and Recruitment Chair for her professional business fraternity, Alpha Kappa Psi, and is involved in a THON Communications committee. Lauren is looking forward to her Summer 2022 Strategic Sales Internship with Mars!
Rachel Clark
Social Media Chair
Rachel is a junior majoring in Marketing with a minor in Psychology. As Social Media Chair, she is in charge of managing Prime's Instagram and Facebook, posting about each Prime event/meeting, and answering any direct messages or comments on social media platforms. Outside of Prime, Rachel is involved in Club Cross Country, which she is a THON chair for, and an Entertainment committee member for THON.
Jennifer Coupland
Faculty Sponsor
Jennifer Chang Coupland is a Paiste Fellow in Teaching & Learning and Clinical Professor of Marketing in the Smeal College of Business Administration. In the spring semester, Jennifer teaches Prime's MKTG 497 practicum course.
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